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WITH GENERATIVE AI, WORK IS BECOMING EVEN MORE HYBRID, NEW CHALLENGES MUST BE ADDRESSED

Isabelle Reyre
Isabelle Reyre

23 July 2024

IA générative travail hybride ordinateur réunion bureau

For the second year running, Arctus publishes its Hybrid & Augmented Work Observatory. 

The study has two main objectives: to measure how organizations are adapting to the hybridization of work, and to identify the signals that will drive change in companies over the next few years.

To enrich these results, a number of experts were invited to take part in webinars, combining the findings of the New Normal of Work Observatory, an illustration of the hybridization of work at Kaliop, an ESN with innovative practices, and some ideas from futurist Frédéric Josué.

Here are some lessons learned from the field and from our experts.

No turning back on teleworking

By 2024, the number of teleworkers will be on the rise, with more people declaring that they telework at least one day a week.

For Aurélie Dudézert, of the Observatoire du New Normal au Travail, the framework for teleworking is uncleareven when telecommuting agreements are negotiated. There's always the question of how to really work remotely. This comment reminds us that many managers have transposed their collaboration habits without thinking about reviewing them.

A number of companies, including Kaliop, have updated the teleworking charter introduced during the pandemic. The charter has been reviewed and rewritten in a collaborative manner, with the aim of both improving quality of life for employees and enabling the company to reap the benefits.

There's no going back on telecommuting, but it's important to clarify and redefine work interactions in this hybrid setting.

The challenges of hybrid working: collaboration and onboarding

If the loss of team cohesion is the first risk associated with hybrid working, the limitation of spontaneous interactions is next, followed by the difficulty of integrating new arrivals, according to the results of the hybrid work Observatory.

Proof of the importance of face-to-face contact and the need for IRL (In Real Life) interaction, at Kaliop we come to you for 3 months at least 4 days a week to immerse ourself in the company's culture and meet all coworkers, before eventually working remotely on a more frequent basis. This is further confirmation, if any were needed, that what can be exchanged and shared in the office “in person” can never be transmitted remotely. Telecommuting is a sine qua non for many employees, especially young people. New recruits should make sure that the companies they are planning to join have an organized approach to hybrid working.

Looking to the future, Frédéric Josué points to theadvent of ultra-high-speed technologies such as 6G and spatial computing, which will bring physical and virtual spaces together through augmented reality (without the need for helmets).

The company and its spaces will be projected into a place in which the employee will be immersed. The latter will feel fully engaged in this collaborative workspace, with what we call the consensual suspension of disbelief.

The technical conditions for hybrid working are in place

Respondents to the observatory are generally satisfied with the technical working conditions offered by their employer (83% satisfied or very satisfied), use, in descending order, videoconferencing solutions, collaborative workspaces and document management tools, ex aequo followed by the intranet.

At Kaliop, we ensure that working conditions at home are optimized : 2 screens for developers and one screen for other populations are provided. Headsets are also provided, supplemented by a monthly contribution towards expenses. Finally, office workplaces have been redesigned to take account of the switch to flex office without reducing the number of workplaces, and to take account of the fact that telecommuting continues, notably with customers, which justifiesthe redesign of offices to allow individual interaction with the outside world (phone box) or several people working together on collective projects.

Looking to the future, Frédéric Josué points to theadvent of ultra-high-speed technologies such as 6G and spatial computing, which will bring physical and virtual spaces together through augmented reality (without the need for helmets).

The company and its spaces will be projected into a place in which the employee will be immersed. The latter will feel fully engaged in this collaborative workspace, with what we call the consensual suspension of disbelief.

Generative AI in hybrid work

Generative AI brings a new dimension to hybrid working

The enrichment of the employee's toolbox is deployed first with the more systematic use of the extended search engine (RAG), followed by translation, thenoffice assistant (e.g. Copilot) and finally text, image and video production.

asily accessible, generative AI solutions are used by 70% of respondents , while only 30% of companies report in-house use. This shadow IT indicates that employees want a solution to their productivity problems. Employees also fear the impact of this technology on their work, and we can see that CEOs are slow to reflect on its impact on work says Aurélie Dudézert.

Finally, while these tools encourage the deployment of employee autonomy and could lead to a possible increase in productivity, they are likely to come at a significant cost to companies, in terms of training, fixed costs , andenvironmental impact points out Frédéric Josué.

As we can see, new challenges lie ahead for companies , whether in terms of management, training or, more broadly, new ways of thinking about work, because technology is profoundly changing the economic system.It's up to us to be creative, demanding and ambitious, because in these times of transformation, opportunities are legion.

To go further

Would you like to discover all the figures and trends from the 2024 Hybrid & Augmented Work Observatory? Download the full report now.

Find out more about the experts interviewed:

  • The New Normal of Work Observatory, a study analyzing new work practices and the transformations underway in organizations
  • Kaliop, a company specializing in digital transformation
  • 18M, a company specialized in forecasting marketing trends
Isabelle Reyre<br><p id="mr-formation">Founder of Arctus, Partner</p>
Isabelle Reyre

Founder of Arctus, Partner



Founder and director of Arctus, Isabelle is also an author and speaker. Since 2007, she has shared her perspective and sheds light on the internal transformations that organizations are going through through studies and observatories such as the Hybrid Work and Digital Management Observatory, the Intranet & Digital Working Observatory or the creativity. She is also an administrator and an active member of AFCI, the French Association of Internal Communication Professionals.

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Reading time 8 minutes

WITH GENERATIVE AI, WORK IS BECOMING EVEN MORE HYBRID, NEW CHALLENGES MUST BE ADDRESSED

John Doe
John Doe

23 July 2024

IA générative travail hybride ordinateur réunion bureau

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CURABITUR LUCTUS ARCU SED CONVALLIS CURSUS. PRAESENT ACCUMSAN NISL VITAE ELIT VARIUS DICTUM

Ut lacinia ullamcorper facilisis. Quisque imperdiet elementum ultraces. Quisque rhoncus ligula vitae postere dictum. Present minibus bibendum consectetur. Done lorem enim, vehicula quis fui eget, auctor fringilla elit. Donezc mattis, leo condimentum vehicula tempor, purus nis maximus Qual, auctor ullamcorper sappen nisi ut diam. Ut quis fermentum sappen, in facilisis sem. Vestibular varius fermentum massa, eget ultrices ligula euismod eget. Donen facilisis est eget venenatis efficitur. Suspendisse connecteur, ipsum quis rhoncus varius, lectuur lorem dignissim dolor, non feugiat kauris lectus vel metus.

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Fix image Ut lacinia ullamcorper facilisis. Quisque imperdiet elementum ultraces. Quisque rhoncus ligula vitae postere dictum. Present minibus bibendum consectetur. Done lorem enim, vehicula quis fui eget, auctor fringilla elit. Donezc mattis, leo condimentum vehicula tempor, purus nis maximus Qual, auctor ullamcorper sappen nisi ut diam.

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  • Donc nunc mauris, dignissim imperdiet tortor id, porta brandit lacs
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  • Donc nunc mauris, dignissim imperdiet tortor id, porta brandit lacs

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CURABITUR LUCTUS ARCU SED CONVALLIS CURSUS. PRAESENT ACCUMSAN NISL VITAE ELIT VARIUS DICTUM

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Suspendisse ligula eros, consequent eu mattis ut, pretium quis dolor. Done vehicle pellentesque tellus, eu tempusfelis aliquet in. Vestibule ante ipsum primis in faucibus orci luctus et ultrice posuere cubilia cura; Curabitur erat ante, gravida eu elit non, lacinia facilisis ligula. Curabitur pretium ex ut ex ornare faucibus.

John Doe<br><p id="mr-formation">Founder of Arctus, Partner</p>
John Doe

Founder of Arctus, Partner



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John Doe<br><p id="mr-formation">Founder of Arctus, Partner</p>
John Doe

Founder of Arctus, Partner



Texte de description ici Texte de description ici Texte de description ici Texte de description ici Texte de description ici

John Doe<br><p id="mr-formation">Founder of Arctus, Partner</p>
John Doe

Founder of Arctus, Partner



Texte de description ici Texte de description ici Texte de description ici Texte de description ici Texte de description ici

A QUESTION, A PROJECT

We are at your disposal!

NEWSLETTER

To keep up to date, subscribe to the Arctus Newsletter.